Media & Mass Communication, Volume 3, 2014

Abstract: The main purpose of the paper is to outline a research perspective and findings obtained from preliminary analysis of some selected manifestations of pedagogization in media discourse. The analysis - based on the Foucauldian method of problematization - is concerned with some selected texts (newspapers, magazines and the reality show “Strict parents”) which problematize occurrences related to youth with the term “stressless upbringing’. First of all, the article is meant to encourage posing further questions about the manifestations, types and consequences of the process of pedagogization in media discourse.