Economy & Business, Volume 8, 2014

Abstract: This paper aims to identify the basic aspects that are affected by planned, continuous change in a company’s core values, mission, goals and climate. Foreign organizations usually have their own management, whose understanding of the management of people is not calibrated on the principles of other social-cultural areas. Organizations are continually developing, creating new ways to optimize processes, increase satisfaction, improve procedures, etc. All development plans are framed in the field of organizational change- therefore organizations need planned, continuous change in order to grow and develop new strategies for maintaining a competitive approach in the market trends. Romanian society obtained a certain balance in terms of political organization and economic stability which led multinationals emerging with activities in various industries (automotive, construction, pharmaceutical etc). The emergence of these companies and the rapid creation of jobs for many different specializations (at all levels - both those that require no experience and those of specialists in technical fields-) had a great impact on society; the trend of technical profile studies resurfaced - engineering, IT etc. Partnerships we’re initiated between universities and companies in order to recruit graduates with the best results different directions being formed and career paths, both for graduates and for senior professionals in an area. New salary levels were redesigned for most organizational positions (production, support and middle management) - and the entire compensation package was recalculated .The differences between state institutions and multinational companies had become increasingly visible. Basically, the fact that workers have possibilities to advance in their carrier and become more independent is an element of social change, a shift to postmodern values.