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Media & Mass Communication, Volume 2, 2013

ONLINE SOCIAL NETWORKING USE OF COLLEGE STUDENTS: A VIRTUAL ETHNOGRAPHY APPROACH
Mohammad Raudy Gathmyr, Mohammad Shihab
Pages: 213-220
Published: 1 Jan 2013
Views: 331
Downloads: 17
Abstract: Paul, Baker & Cochram (2012) have argued that the Online Social Networks (OSNs) have permeated all generations of Internet users, becoming a prominent communications tool, particularly in the student community. This has led to a rise in questions about the impact of OSN on academic performance and the possibility of using it as an effective teaching tool. There is a little have been studied for Indonesian context regarding the role of OSN, especially in qualitative studies. This study aimed to investigate the same phenomenon qualitatively by using the virtual ethnography research approach. The sample of the research will be taken using purposive sampling method from undergraduate students living in Bekas, Indonesia.
Keywords: social networking, online, students, ethnography
Cite this article: Mohammad Raudy Gathmyr, Mohammad Shihab. ONLINE SOCIAL NETWORKING USE OF COLLEGE STUDENTS: A VIRTUAL ETHNOGRAPHY APPROACH. Journal of International Scientific Publications: Media & Mass Communication 2, 213-220 (2013). https://www.scientific-publications.net/en/article/1002985/
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