International Scientific Publications
© 2007-2025 Science Events Ltd
Terms of Use  ·  Privacy Policy
Language English French Polish Romanian Bulgarian
Conference room
Language, Individual & Society 2025, 19th International Conference
20-23 August, Burgas, Bulgaria
Call for Papers

Language, Individual & Society, Volume 9, 2015

STYLISTIC DEVICES USED IN ENGLISH ADVERTISING SLOGANS
Ľudmila Jančovičová
Pages: 31-41
Published: 19 Aug 2015
Views: 3,811
Downloads: 1,610
Abstract: The submitted paper discusses stylistic devices used in English advertising slogans, both from the theoretical and practical viewpoints. Various approaches of linguists dealing specifically with the issue of stylistic devices used in advertising are discussed in the paper. Furthermore, the necessary attention is devoted to the analysis of stylistic features in English advertising slogans at all language levels.
Keywords: linguistics, stylistic devices, english advertising slogans, analysis, language levels
Cite this article: Ľudmila Jančovičová. STYLISTIC DEVICES USED IN ENGLISH ADVERTISING SLOGANS. Journal of International Scientific Publications: Language, Individual & Society 9, 31-41 (2015). https://www.scientific-publications.net/en/article/1000827/
Back to the contents of the volume

Submit Feedback

We value your input! Use this form to report any concerns or provide feedback on our published articles. All submissions will be kept confidential.

By using this site you agree to our Privacy Policy and Terms of Use. We use cookies, including for analytics, personalisation, and ads.